At the moment, only the Cabildo de Tenerife, Arona and Guía de Isora have this distinction in Tenerife, Canary Islands.
On 29 December 2021, the Responsible Tourism Institute (RTI) awarded the Biosphere Certified Destination recognition to Guía de Isora, the only certification in the world that takes into account institutions, companies and territory in a global way.
In the words of the Mayor of Isora, Josefa Mesa Mora, "this means not only the firm commitment that we have acquired on the part of the Town Council and that we began to apply transversally some time ago, but it also means a commitment to the continuous improvement of sustainability and respect for the environment in which we live and in which we must all get involved", who also referred to the work that is being carried out in parallel within the Covenant of Mayors.
Together with the certificate, the City Council also obtains a diagnosis and an action plan to comply with the Sustainable Development Goals and to be able to combine the objective of attracting new tourists, maintaining quality standards and becoming a fully sustainable destination.
Tomás de Azcárate, president of the ITR highlighted the efforts of Guía de Isora to meet the requirements to start this path, which has as its main objectives to achieve decarbonisation, energy efficiency, and improve mobility and accessibility.
Guía de Isora is, together with the Cabildo de Tenerife, one of the destinations in the Canary Islands with this certification, in addition to the municipality of Arona. "A certification that involves constant work and in a way a positive pressure to overcome each year the indicators and the audit," said David Pérez, CEO of Tourism in the Cabildo of Tenerife, who recalled that "competitiveness and sustainability are an indissoluble binomial".
In fact, the island of Tenerife is already part of the network of intelligent tourist destinations in Spain, and for some months now this work towards complete sustainability has also been incorporated into the island's tourism strategy.